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Scent Marketing and Indoor Air Quality
www.hydroemission.com
General
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Description
All day long, consumers are bombarded by traditional marketing messages that brings to what is called a Sensory Overload, causing consumers to tune out traditional messages. Scent Marketing helps Visual Merchandisers and Marketing Managers to reactivate customers’ attention, differentiate the brand, increase effectiveness of the marketing proposition. Furthermore, when combined with other sensory triggers, scents create a long-lasting emotional connection to the Brand, with returns that can be felt far after the marketing campaign. Unfortunately, so far Scent Marketing hasn`t been a very environmental friendly proposition due to consumption of power supply, frequent usage of solvents, and introduction of particulate in the air. Hydroemission’s ScentFilm is the first product in the Scent Marketing industry worldwide to achieve a Green Label, setting a new standard for environmental friendliness in the Industry. Upon contact with air currents, the ScentFilm releases scent molecules continuously into the ambient, without usage of any machinery or electricity. The outcome is a flexible, healthy, economical, and green approach to scent marketing. Hydroemission is a manufacturer from Singapore, with Clients among the most famous global brands in retail, hospitality, property management, banking, entertainment.
Domain
www.hydroemission.com
Meta Keywords
scent marketing, scent branding, indoor air quality, scent, aroma, scent system, hotels, hospitals, entertainment, fitness, retail
Date added
Saturday 11, 2013
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