Marketing strategy is an innovative way to deploy a long-term and aim at continuous improvement in terms different from marketing tactics. The width of the deployment should be integrated and be sure to best fit all marketing functions, the configuration should be. Another way to improve individual features two important and very different tactics. At the same time a strategic marketing analysis for a chance to discover the most appropriate strategy formulation, organization-wide deployment includes a three-dimensional. Companies that want to deploy these strategies, marketing, non, ie, personnel, finances will have a lot to and so on. Companies need to achieve your marketing goals in a period of time for the basic plan of establishing a comprehensive marketing activities. Marketing policy based on the target market, competition, and other changes in response to environmental conditions that determines the configuration of the marketing mix means. Advertising strategy, marketing strategy, product strategy, sales promotion strategies, including strategies for each sector of the river to determine the organization`s planning process, so this is two mobilization.